JIMMY CHOO WOMEN’S SPRING 2024 COLLECTION

  • Publish date: Thursday، 05 October 2023
JIMMY CHOO WOMEN’S SPRING 2024 COLLECTION

Bold, graphic, sculpted, spotlight-stealing; the Jimmy Choo Spring 2024 collection both champions and evolves a central ethos of the house - to use fashion to make an unmistakable and unforgettable statement. The foundational philosophy of Jimmy Choo – Statement Glamour.

“I always want to create accessories that turn heads. That idea is central to Jimmy Choo, to our woman, who always thrives in the spotlight and wants their style to take center stage. It also allows me, as a creative, to design pieces that are truly exceptional, that can become a focal point of a look. The collection is tied together by this philosophy, united by the idea that accessories take the lead and become the conversation pieces. They allow us to add a touch of fantasy to our everyday. They invite us to dream.” - Sandra Choi, Creative Director

What makes a statement today? Conviction and confidence. Uncompromising creativity. Powerful designs with an unmistakable identity. Modern, clean and sleek, this collection explores the idea of turning heads through graphic pattern, colour contrasts and emphatic detailing, all across the singular sculptural silhouettes that have defined Jimmy Choo from the very start.

The signature Jimmy Choo AVENUE motif - an intricate, angular journey used as quilting across accessories and footwear - evolves into a modern graphic, executed in contrasting colours. It becomes the eye-catching emblem of the collection. In powerful monochrome, these angular patchworks animate the surface of the BLAKE knee-high boot, with a sharply pointed toe and slender wedge heel, and the KYNLEY peep toe mule, balanced on a slick 75mm set back sculpted heel. Borrowing its palette from an evening tuxedo, the styles traverse between the elevated everyday and exceptional occasion.

Opposites attract. The two-tones of patchwork introduce an aesthetic of duality - a notion often explored at Jimmy Choo. Shoes, after all, come in pairs, and the idea of synchronicity and contrast, two opposites coming together, serves as a wellspring of inspiration. In a new, modern take on the classic notion of two-tone, styles are sliced in half across the sole, proposing vamp and heel in vibrant chromatic contrasts: the AZIE sandal juxtaposes sky and navy blue, while other styles propose pairings of fuchsia and paprika, or classic black and soft latte, with a defiantly squared off toe and strong blocked heel.

Jimmy Choo has always fused footwear with jewellery to create hybrid pieces that unexpectedly celebrate femininity with every step. For Spring, this statement is bolder, tougher - powerful metallic bangles punctuated with a hallmark oversized pearl and pavé crystal bauble circle the ankle of the OTILLA sandal in latte Nappa; embodying a poised, self-assured glamour. The DIAMOND MAXI/CRYSTAL sneaker proposes a daily style with a slingback of crystal baguettes harnessing the shoe to the heel, while the VINCA transforms the entire shoe seemingly into a piece of bijoux, executed in liquid metal leather with a fluid fringe tassel decorating the instep.

The statement, at Jimmy Choo, always comes from the form of the shoe itself: each piece is conceived as an objet d’art, a wearable, walkable expression of creativity and design mastery. The DROP HEEL, introduced last season, continues its evolution - a striking style with rounded heel tip, it evokes an impossible fluidity, the notion of walking balanced on a droplet of liquid. Commanding attention, the heel becomes the focal point on the sleek, minimal AMOS sandal, slender straps harnessing the light platform sole almost imperceptibly to the foot, reiterated in a selection of other styles, including the neo-classic, sharply pointed IXIA 95mm patent pump, the AMEL 50mm slingback and the ANDER 50mm mule.

Accessories underscore themes, underlining motifs and coordinating with footwear to create an all- encompassing statement look. The AVENUE QUAD, with its eponymous quilted design, is proposed in patchwork dual-tone Nappa leather - black and latte, navy and sky - to sync with graphic styles. The AVENUE SOFT SHOULDER relaxes the style, in a single, buttery tonality. Elsewhere, the influence of sparkling jewels is translated to treatments in leather, abstract reflections of the multifaceted emblem of Jimmy Choo. The DIAMOND CROSSBODY showcases the Diamond Lock as fastening and is suspended from the signature Diamond Chain, underscoring the sharp angularity of the collection. The facets of the diamond become a new surface design - drawn from the DIAMOND sneaker, a high frequency technical treatment creates a ‘Diamond’ relief leather, used for a range of AVENUE totes with multidimensional tactile surfaces in a fresh marriage of craft and technology. As always, accessories become jewels in and of themselves - the DIAMOND BOX CLUTCH in satin or bi-colour acrylic resembles an exaggerated gemstone made into a statement accessory, while the classic CALLIE MINI is proposed in gold metal mesh, a glittering Jimmy Choo jewel.