Shopbop Announces the Launch of Shopbop Men

New York, NY - September 29th, 2021 – Shopbop, the premier shopping destination for customers worldwide, announces the launch of Shopbop Men with the integration of brother site, East Dane. With the introduction of Shopbop Men, customers can now easily shop a best-in-class assortment of men’s and women’s fashion within the Shopbop store environment. Shopbop Men continues the East Dane menswear legacy, delivering an elevated, edited, style destination, that offers product from over 100 curated brands alongside easy-to-follow fashion guidance.

“The launch of Shopbop Men on Shopbop represents our continued focus on improving our customer’s end-to-end shopping experience,” says Stephanie Roberson, Chief Merchandise Officer for Shopbop. “We are thrilled to bring our considered edit of emerging and established menswear brands to the Shopbop environment, allowing customers to shop between categories with ease.”

Shopbop Men celebrates the launch with a menswear campaign supported across all channels, the introduction of the Shopbop Men’s landing page on Shopbop, and integration with the Shopbop App and Yours Truly Loyalty program. On September 29^th, Shopbop Men will launch with over 250 new items from trend inspiring brands including AMI, Lemaire, JW Anderson and Maison Margiela.

Link to Shopbop Men (live on 9/29): https://www.shopbop.com/men

About Shopbop

Shopbop is the global online retail destination for style inspiration and discovery, offering customers all over the world a comprehensive hand-picked selection of ready-to-wear and accessories from over 1,000 established and emerging designers. Debuting new arrivals, compelling editorial content and styling guidance daily, Shopbop provides world class customer service, fast, free global shipping worldwide and free returns in the U.S. and Canada. Shopbop is part of the Amazon.com Inc. group of companies.