A Talk With Charlotte

For the first time ever, you are launching three limited-edition Eid gifting boxes. What inspired you to come up with this special idea?
 

The Middle East is incredibly important to me! I’ve always loved everything about the region, and everyone has always made me feel so welcome! I’ve met so many beautiful, inspiring women and men in the Middle East, they know beauty inside out! They really understand the power of makeup and skincare, and they share my passion for luxury and quality! I wanted to make Eid-al-Fitr even more special this year with an easy-to-use, easy-to-choose, easy-to-gift collection of limited-edition trinkets, treats and treasures for all the stars in your life!!!

Can you walk us through this exclusive gift set?

I have created three magical new gift sets in celebration of Eid, with beautiful rose-gold trimmed packaging, full all of my most famous beauty secrets!! First is the secret to iconic eyes to mesmerise with my Pillow Talk Push Up Eye Secrets! This includes my full-size Rock ‘N’ Kohl eyeliner pencil in Bedroom Black and my award-winning, best-selling mascara, Pillow Talk Push Up Lashes! It’s the ideal gift for best friends, sisters, daughters and mothers, because it instantly makes your eyes look bigger, brighter and more mesmerizing, with a 24hr vertical lifted lash!

Then, you have my Magic Skin Duo, including my celebrity-loved, award-winning, best-selling moisturiser, Charlotte’s Magic Cream, which cocoons your complexion with BioNymph Peptide, Hyaluronic Acid and Vitamin C &E for hydrated, glowing and plumper-looking skin! I never do makeup without this! It’s my instant turnaround cream, and everyone adores it! I have used this on so many celebrities, women and men! The gift also includes my Charlotte’s Magic Lip Oil Crystal Elixir, which is an addictive lip conditioner by day and lip mask by night for your most hydrated, luscious lips! So many people have told me about how dehydrated their skin and lips feel after Ramadan—this gift will save your skin!

Finally, my ultimate gift of GLOW, my Magic Skin Icons!! I have created a treasure gift set with four of my must-have and best-selling products for a gorgeous, glowing complexion; my Magic Serum Crystal Elixir, a high-performance elixir full of potent and powerful ingredients including REPLEXIUM®️ for younger-looking skin; Magic Eye Rescue, a hydrating, eye-brightening cream with Time Released Retinol and Red Algae Marigel – the perfect antidote for tired looking eyes! Then you have my Charlotte’s Magic Lip Oil Crystal Elixir to smooth, plump and hydrate the look of your lips, as well as my award-winning, Airbrush Flawless Setting Spray, which primes, sets and locks in your makeup look for up to 16 hours! It’s the perfect gift to prep and prime your complexion before makeup—essential when you’re getting ready to celebrate this Eid!

What makes each product of this collection so unique?

When I started my brand, I was on a mission to decode makeup and celebrity loved secrets for everyone, everywhere, and with these three magical gift sets, I wanted to make those award-winning, best-selling, quick, empowering products easy-to-gift for Eid!!

There’s a gift for everyone! From a must-have eye kit for friends and makeup beginners, to a research-powered skincare duo for everyone from your mother to your father—my sons adore my Magic Lip Oil and I’m always hearing stories of celebrity couples fighting over a jar of Magic Cream in their bathrooms!!
 

When will the trinket, treat and treasure sets be available to purchase and where?
 

We have made it so easy-to-shop these gorgeous Eid gifts! They are available at all of my Beauty Wonderlands across the United Arab Emirates, Qatar, Kuwait and on the amazing Namshi.com! You can also order by business WhatsApp—the information is on my Instagram!

How has your beauty philosophy evolved throughout your career?

My mission has always been to share the power of makeup, using my 28+ year career of makeup artistry expertise from red carpets and runways to show everyone how easy it is to look and feel like the most beautiful version of themselves every single day! I innovate with world-leading laboratories and conduct innovative colour studies to bottle up all of my secrets in award-winning, iconic makeup and supercharged, research-powered skincare products!! It was a huge milestone for me to launch my brand in the Middle East in 2017! We now have 8 Beauty Wonderlands across the Middle East, from my largest store in the world in Kuwait, to Dubai, Abu Dhabi and Qatar! Every time I open another store in the Middle East it’s like a dream come true! I cannot thank everyone enough for all of your continued magical support and I’m so excited to come back and see you all as soon as I can!

What are the top 3 makeup products you’ll always carry in your makeup bag?

Oh darling, that is an impossible question—it’s like asking me to choose a favourite child!!

If I had to choose just one, then I would say my iconic, celebrity and supermodel-loved Magic Cream, I never do makeup without it! Everyone knows me as the Queen of Glow, they come to me for gorgeous, glowing skin! Magic Cream was the first product I ever created and now one jar of my magic moisturiser sells EVERY MINUTE around the world!! When I was working with supermodels and celebrities in the ’90s. I would use it to instantly turnaround and transform the appearance of their skin. I needed a product which gave me immediate results! It has a genius ingredient complex with BioNymph Peptide, Hyaluronic Acid, Camellia Oil, Rosehip Oil, Aloe Vera, Frangipani Extract, Shea Butter, Vitamins C + E which cocoons the skin in moisture leaving it more hydrated, plump-looking and glowing!

I am never seen without a smokey eye and nude pink lip, so the other two products would have to be my Pillow Talk Eyeliner and Pillow Talk Lip Cheat lip liner!! The eyeliner is a gorgeous berry-brown shade in a dreamy, creamy texture that makes every eye colour pop! I always wear a feline flick to elongate and extend my eyes, making them look more feline and mesmerising.

My Lip Cheat in Pillow Talk is an award-winning, global phenomenon, I use it every day! I have used this on countless celebrities to create fuller, wider looking lips with the most dreamy, lustrous finish, and it’s now in deeper, sweeter shades—Pillow Talk Medium and Pillow Talk Intense to suit everyone!!

If you had just five minutes to get ready, what would you use?

I have created the most incredible NEW! INSTANT LOOK OF LOVE IN A PALETTE, which is like colour by numbers for a fresh, pretty glow in 5 minutes! I call it ‘wing-mirror makeup’—it has everything you need for a glowing, natural looking eye, cheek and contour, and I have also included my award-winning Airbrush Flawless Filter powder so you can touch-up on-the-go!! I have always been obsessed with the way you look and feel when you’re in love—glowing, radiant and gorgeous, so I have bottled those tones in a makeup look that is universally flattering, easy-to-use and doesn’t wear you!

To complete the look, throw on a Supermodel Brow with my new, easy, 3 system brow system—FILL, FEATHER and FIX, adding lashings of Pillow Talk Push Up Lashes! Mascara, and then finish with a gorgeous, rose-petal pout! If you like my ICONIC Pillow Talk shade, you will FALL IN LOVE with my NEW! K.I.S.S.I.N.G lipstick in Nude Romance for Eid! It’s a magical peachy-nude lipstick in a refillable, bejewelled case that is perfect for gifting. It suits everyone and helps you cheat your most luscious looking lips!