LILY JAMES ANNOUNCED AS CHARLOTTE TILBURY SKINCARE MUSE

  • Publish date: Thursday، 06 October 2022
LILY JAMES ANNOUNCED AS CHARLOTTE TILBURY SKINCARE MUSE

 REVEALED! EMMY NOMINATED BRITISH ACTRESS LILY JAMES IS THE MESMERISING STAR OF CHARLOTTE TILBURY’S NEW GLOBAL MAGIC CREAM CAMPAIGN!

ACTRESS JOINS A WORLD LEADING GROUP OF SKINCARE EXPERTS CELEBRATING THE SCIENCE AND MAGIC BEHIND ‘THE GREATEST MOISTURISER EVER’

CLINICALLY PROVEN TO HYDRATE SKIN BY X3 IN JUST ONE HOUR, CHARLOTTE TILBURY’S  ICONIC MAGIC CREAM IS THE BEAUTY SECRET ADORED BY SUPERMODELS AND STARS FOR GLOWING, RED CARPET READY SKIN! IMPROVING THE LOOK OF YOUR SKIN IN 28 SECONDS AND 28 DAYS!

LILY JAMES

“I need to FEEL and LOOK my BEST on camera and Charlotte’s Magic Cream gives me INSTANT SKIN CONFIDENCE! It’s the only moisturiser I can rely on to give me the most amazing HEALTHY-LOOKING GLOW and keep my skin FEELING HYDRATED, PLUMP and SMOOTH.

I am always on the go, and I need to rely on my skin to LOOK IT’S BEST at ALL TIMES.  With MAGIC CREAM my skin INSTANTLY GLOWS and I am always RED CARPET READY.

When my SKIN LOOKS FLAWLESS, my MAKE UP LOOKS FLAWLESS  - that’s why MAGIC CREAM IS MAGIC SKIN! I can’t live without it!”
-Lily James, Actress

LILY JAMES 01

Beauty entrepreneur and makeup artist to the stars Charlotte Tilbury MBE, today reveals Emmy-nominated, Award-winning  actress Lily James as the star of her latest campaign, celebrating her iconic, best-selling moisturiser – Charlotte’s Magic Cream! ​​As part of her new global Magic Cream campaign, Charlotte has assembled a dream team of skincare experts including celebrity aesthetician Georgia Louise Vassanelli and Skincare Doctor Dr. Ewoma Ukeleghe, to bring the story of Charlotte’s  #1 selling Magic Cream to life.

Charlotte’s Magic Cream is a global phenomenon, loved by celebrity actors and actresses who need their skin to perform on demand and be constantly camera-ready - despite their hectic schedules, long hours on set and regularly wearing heavy makeup for the stage and red-carpet.  This instant-turnaround miracle moisturiser is clinically proven to leave the skin 3x more hydrated in just one hour, while after eight weeks skin looks x2 firmer, x3 more elastic AND the appearance of wrinkles are reduced x2. Now adored by millions of people around the world, Charlotte’s Magic Cream has won over 20 awards and gathered over 3,5000 5 star reviews on CharlotteTilbury.com!

Ever since Charlotte gifted Lily her first engraved pot of Magic Cream, she has sworn by the clinically proven results of this award-winning miracle moisturiser! Lily has tried them all and nothing else keeps her skin as hydrated, plump and smooth, giving instant glow as well as long term skin benefits and the perfect base for a flawless makeup look. As Charlotte always says, you can’t have a beautiful painting without a beautiful canvas!

Red carpet darling Lily joins the Charlotte Tilbury family as the newest brand muse for skincare and makeup, shooting her first campaign for Charlotte’s Magic Cream in London, during the summer of 2022. The campaign captures the dreamy, transformative quality of how Magic Cream makes everyone FEEL and LOOK like the best, most magical version of themselves!

“It’s a dream come true to be joining Charlotte Tilbury as her new beauty muse! Charlotte is a legendary makeup artist and I had so much fun shooting her Magic Cream campaign, and learning about the science behind the magic!  Ever since Charlotte gave me a pot of her iconic Magic Cream, I have been obsessed – I can’t live without it! I’m always on the go and when I have hectic days on set wearing heavy makeup and not getting much sleep, my skin really suffers. Being on camera is a huge part of my job and I have to look and feel my best. Charlotte’s Magic Cream is the only moisturiser I can rely on to keep my skin feeling hydrated, plump and smooth – it gives me instant results and that famous red-carpet ready glow!”

-Lily James, Actress

The first ever creative campaign for Magic Cream will launch on the new, dedicated Charlotte Tilbury Beauty Skincare Instagram channel - a unique destination that will bring together and celebrate the Charlotte Tilbury skincare community. Creating a platform for everyone, everywhere to unlock the secrets to their best skin! The community will be able to discover the  latest product and technology innovations, access exclusive HOW-TO content from our skincare experts, decode the breakthrough ingredients behind Charlotte’s award-winning products, build your MAGIC skin routine and so much more!

NEW MAGIC CREAM CAMPAIGN STARS INDUSTRY LEADING SKINCARE EXPERTS, CELEBRITY AESTHETICIAN GEORGIA LOUISE AND AWARD WINNING MEDICAL & COSMETIC DOCTOR DR. EWOMA UKELEGHE

“I’m SO excited to be part of this new Magic Cream campaign - I always love working with my incredible friend Charlotte, she is as obsessed with skincare as I am! As an aesthetician, I am always searching for supercharged skincare, and every time I use Charlotte's Magic Cream moisturiser on my clients they are amazed by the transformative results – it gives them plumper, smoother looking skin every time! When my celebrity clients visit me ahead of red carpet events, they need something that will not only transform their skin in seconds, but also  perfectly prep it for makeup. Magic Cream floods the skin with moisture and creates the perfect canvas for makeup - everything else just glides on top. I am obsessed with the results - it works for every skin type and every skin concern, leaving skin three times more hydrated in just one hour and reducing the appearance of wrinkles in just eight weeks.”

-    ­Georgia Louise Vassanelli, Celebrity Aesthetician

“I am so honoured and proud to be working on this campaign with Charlotte. There’s nothing else on the market like Charlotte’s Magic Cream - I give it to my patients and they tell me they can see the difference in their skin immediately. The magic matrix of 8 supercharged ingredients includes Hyaluronic Acid, Vitamin C and a powerful peptide complex, which is why Charlotte’s Magic Cream is clinically proven to show a visible change in your skin in 28 seconds and 28 days! Plus, after eight weeks, skin looks two times firmer and three times more elastic - I’ll forever be obsessed with the incredible performance and results of this moisturiser!

Like Charlotte always says, Magic Cream is Magic Skin!”

-   Dr. Ewoma Ukeleghe, Award Winning Medical & Cosmetic Doctor

MAGIC CREAM IS MAGIC SKIN!

Since the beginning of her career, Charlotte Tilbury has been known for giving everyone gorgeous, glowing skin. Her now best-selling, award-winning, world-famous Charlotte’s Magic Cream is loved by everyone, everywhere - from celebrities to models, actresses, makeup artists, editors, influencers and social media stars.

RESULTS YOU SEE, FEEL + BELIEVE IN 28 SECONDS + 28 DAYS!

BEAUTIFUL BEFORE, BEAUTIFUL AFTER

IN JUST ONE HOUR, SKIN IS 3X MORE HYDRATED*

WRINKLES APPEAR REDUCED BY 2X IN 8 WEEKS**

SKIN LOOKS 2X FIRMER AND 3X MORE ELASTIC IN 8 WEEKS**

*Tested on 30 people

**Tested on 30 people over 8 weeks

THE MAGIC 8 INGREDIENTS:

Charlotte’s Magic Cream is a magical blend of oils + actives…a ‘magic 8’ matrix of ingredients to instantly turnaround tired, dull skin in seconds. Whether you have dry, dehydrated, mature, parched or tired skin, it acts as an instantly hydrating long drink for your complexion, helping to plump-out the appearance of fine lines and creating the perfect canvas for makeup magic!

Bionymph Peptide - SMOOTHS, PLUMPS + REDUCES THE APPEARANCE OF FINE LINES AND WRINKLES

Vitamins C + E - BRIGHTENS + EVENS SKIN TONE

Hyaluronic Acid - FLOODS THE SKIN WITH MOISTURE

Rosehip Oil - PLUMPS + HELPS PROMOTE CELL TURNOVER

Shea Butter - SOFTENS + NOURISHES

Aloe Vera Extract - SOOTHES SKIN + HELPS PREVENT BLEMISHES

Frangipani Extract - BOOSTS SKIN MOISTURE LEVELS

Camellia Oil - HYDRATES + NOURISHES

APPLY MAGIC CREAM TO THE FACE AND NECK

USING CHARLOTTE’S ‘TILBURY TAP’ FACIAL TECHNIQUE:

  • COMPLEXION BOOST

Start from the lower cheek, sweep cream out & up. Tap fingertips across cheeks avoiding eye contour

  • DEFINE CONTOURS

Place fingers under cheekbones, smooth outwards and upwards along cheekbone

  • DEFINE JAWLINE

Gently pinch chin with fingers moving up your jawline in one sweeping motion

  • SMOOTH FURROWS

Starting in the middle of the forehead, massage in circular motions moving out to the temples. Pat the excess with your ring finger

  • MASSAGE NECK AND DÉCOLLETAGE

Applying gentle pressure, massage along the décolletage and up to the neck in an upward lifting motion

Now, with Charlotte’s NEW! innovation, CHARLOTTE’S PRO ARTISTRY TOOL you can discover step-by-step video tutorial content for your Magic Skin routine.. Charlotte has DECODED her beauty TIPS AND TRICK for the perfect application every time! Powered by AUGMENTED REALITY TECHNOLOGY, it uses 3D ON-FACE VISUALISATION to give you a step-by-step guide on how to apply Charlotte’s skincare science and makeup magic. Discover how to ENHANCE YOUR FACIAL FRAMEWORK IN SECONDS at CharlotteTilbury.com.