BALENCIAGA RAMADAN 24 SERIES

From February 2024, a series of ready-to-wear, shoes and leather goods in the spirit of the Holy month of Ramadan with exclusive colorways and graphics is available in Balenciaga stores in the Middle East and on balenciaga.com.

Hourglass, BB Sling bags, Cash wallets, 3XL and Speed 2.0 sneakers, Cosy sandals, plus an assortment of signature jackets, hoodies, shirts, T-shirts, dresses, pants, shorts, and jeans come in new colors—including exclusive dark grey and forest green—and styles, including an allover logo jacquard.

A new graphic treatment is found across the back of a jean jacket, a washed T- shirt, and a zip-up hoodie, and along each arm of a pullover kangaroo-pocket hoodie. The artwork fuses a classic, printed Roman-alphabet Balenciaga logo with an embroidered Arabic-alphabet Balenciaga logo, each style in two colors.

A dedicated campaign sees the new designs in a surreal setting. Each portrait, staged on a surface of refracted and projected light, features a decorative framework of arched doorways in luminescent points, decorated with the outlines of moon and star symbols.